I've spent more than 15 years as a director and producer in the U.S. Hispanic, urban, and youth markets. As an award-winning documentary filmmaker, music video veteran, and episodic TV director, I've been at the helm of 100+ hours of content, including television shows, commercial work, and digital content. My content on YouTube alone has reached over 750 million views. Working in Hispanic media allows me to bring my own cultural experiences and nuances to content that I love to create. For me, each new project represents an exciting challenge on how to reach the Latino market in a more effective and innovative way. Today’s consumers and viewers are savvier and more diverse than ever. NGL Collective has made it our mission to never stop innovating—by creating content and media solutions that resonate with audiences everywhere. Our team's passion, sensibility, and experience has prepared us well for the latest evolution in Hispanic and multicultural media. We live and breathe the New Generation Latino experience. For us, it’s not about the latest catchphrase or industry jargon—it’s about authenticity and capturing the cultural experience of what it means to be a Latino in today’s world.